Sadclub – Miss Read


Sadclub was founded in Beijing, consisting of image author Gu Yangfan (F) and content creator Zuo Fei, who created original illustration images such as Sadbunny.We believe that sadness is a universal emotion. We attempt to pay attention to the cracks in contemporary society and individual thinking through media such as art letters and tabloids, while establishing a fluid dialogue space with real individuals.
F, 《HOW TO DEFEAT "BAD THINGS"》, Sadclub, 2023 © F

Creative concept: This book is a brand new semi fictional story created by author Gu Yangfan who returned from Berlin in the autumn of 2023.Hand drawn with the pencil.The work attempts to strip current emotions away from reality and reshape an open new world through real-life sampling on the streets of Berlin, using language and methods with some humor.

Introduction: The sudden "bad thing" disrupted Sadbunny's originally happy mood during his journey. At 4:50 pm that afternoon, it faced the sunlight all the way west on August Stra ß e Street in East Berlin, thinking about how to defeat the "bad guys". On the way, he encountered a series of real and absurd stories.

10x14.6cm, 70 pages. Hand folded and binding by author Gu Yangfan, 100 books in total.

《Who is Sadbunny》
F, 《Who is Sadbunny》, Sadclub, 2023 © F

This zine contains the life of the four seasons. Regarding the different moments of the four seasons, individuals and nature, space and time. Being in a daze in the natural world can minimize anxiety and worries. We believe that this brief escape is beneficial for both body and mind.

Many people say that Sadbunny seems to be himself.

Work hard, give up, and persist in the repetitive boring life. A real individual who still maintains love and small courage in the real world. Let emotions flow naturally and face your true self.

Who is Sadbunny?

Perhaps this is the answer.

《Let's take a walk 》
F, 《Let's take a walk 》, © F

The zine includes illustrations of our travels in Japan before the epidemic, and is also an individual observation diary of living in the ground. Walking style travel seems to always leave behind regrets, but it also reaps warm and shining memories. We hope to use this mood to relax with everyone in the busy life.

《Walking with you》
F, 《Walking with you》, Sadclub, 2022 © F

This is a travel film zine. The photo comes from the Fuji disposable film camera we found when we moved in the past. The book records the sunshine in Bali, the neon signs and people in Hong Kong, and the streets in Japan. This zine is also the world before the COVID-19 in 2021.

《Walking with you》
F, 《Walking with you》, Sadclub, 2023 © F

148x210mm, 54p
This book depicts in black and white lines our observations on the changes in Hong Kong when we returned five years later. We walk into the center of the city, but at the same time wander around the edges. The book shows the life of ordinary people behind the disappearing signs, skyrocketing prices and material desires.